Overview & Salary
Overview
Sell or solicit advertising space, time, or media in publications, signage, TV, radio, or Internet establishments or public spaces.
On the job, you would:
- Prepare and deliver sales presentations to new and existing customers to sell new advertising programs and to protect and increase existing advertising.
- Maintain assigned account bases while developing new accounts.
- Provide clients with estimates of the costs of advertising products or services.
Education
- bachelor's degree
- high school diploma/GED
Salary
Annual 10th percentile $31,200
Annual median $61,270
Annual 90th percentile $133,150
Knowledge & Skills
Knowledge
Business
- sales and marketing
- customer service
Arts and Humanities
- English language
Communications
- multimedia
Math and Science
- arithmetic, algebra, geometry, calculus, or statistics
Skills
Basic Skills
- talking to others
- listening to others, not interrupting, and asking good questions
Social
- talking people into changing their minds or their behavior
- looking for ways to help people
Problem Solving
- noticing a problem and figuring out the best way to solve it
Personality & Abilities
Personality
Enterprising
People interested in this work like activities that include leading, making decisions, and business.
- Attention to Detail
- Initiative
- Persistence
- Integrity
- Achievement/Effort
- Dependability
Abilities
Verbal
- communicate by speaking
- listen and understand what people say
Ideas and Logic
- come up with lots of ideas
- create new and original ideas